April 30, 2008


Istanbul , Turkey - The 14 th Istanbul Home Textile Exhibition will take place from May 19 th to May 23 rd . Supported by the Association of Home Textile Industrialists (EVSIAD) and the Turkish Association of Home Textile Industries (TETSD), it is the second largest trade exhibition of its kind in this industry across the world.

With an increasing trend each year, EVTEKS exhibition reached the top this year too. Organized at Istanbul CNR Expo Center , the exhibition added value on local and international level by ensuring that exhibitors and the professionals improve their cooperation opportunities and new commercial contacts have been built.

EVTEKS 2007, has created a platform that exhibits the competitive, entrepreneur and high quality production of Turkey to the world stage. In this context, the exhibition aimed to show the entire world qualified Turkish brands exist in the global home textile industry worth US$25 billion and increase the market share of Turkey in this industry. 1340 foreign brands including one well-known brands such as US Polo, Benetton, Pierre Cardin and Daniel Hechter were part of the exhibition. The total number of exhibitor companies of this year’s exhibition that has assumed a global identity is 745. The fact that EVTEKS located on a 150.000m² large area was visited by 80.424 including 11.362 foreign visitors. It is considered as one of the most important indicators showing that the exhibition has achieved a global identity.
Being number one in terms of home textile production, Turkey is gaining power in quality that is the threshold of turning into a brand. The local producers take some confident steps with the support of R&D efforts in terms of turning into a brand which is of paramount importance for being more competitive...

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